These data protection regulations govern the processing of personal data when visiting the websites of KIND Hearing Pte Ltd ("KIND" or "we") and the interaction by users*) of these websites. This data protection declaration only applies to content on the KIND servers and does not include the websites linked to the KIND websites.
*For reasons of readability, the masculine form has been chosen in the text, nevertheless the information refers to members of both sexes.
The KIND websites are intended exclusively for users who are older than 16 years of age.
1. Responsible position and contact details
If you have any questions about data protection issues and about these data protection regulations, please contact the KIND data protection officer by post, stating "data protection officer" in the subject line, or by e-mail to
KIND Hearing Pte Ltd
302 Orchard Road, #06-02 Tong Building
Fon: (+65) 6339 5166
Fax: (+65) 6235 1695
2. Data processing when visiting the KIND websites
a. Log data (server log files)
When you visit our website, data on access to the website offer (so-called server log files) is automatically collected. These data include: Name of the web page called up, date and time of the call, url of the call, language of the browser, browser version, browser name, operating system of the user, mobile or desktop version, transferred data volume, message about successful call, referrer URL (the previously visited page), IP address and the requesting provider.
Purpose of data processing and duration of storage:
We use the log data only for statistical evaluations for the purpose of operation, security and optimization of the offer on these web pages.
The storage of the IP address by the system is necessary to enable the website to be delivered to the user's computer. For this purpose, the user's IP address must remain stored for the duration of the session. After the end of the session, the IP address remains stored in a shortened form.
The storage in log files is done to ensure the functionality of the website. In addition, the data is used to optimize the website and to ensure the security of our information technology systems. An evaluation of the data for marketing purposes does not take place in this context.
Legal basis of the data processing:
The legal basis for the processing of this data is Art. 6(1)(f) GDPR.
When you visit the KIND website, so-called cookies are set. These are small text files that are stored on the user's end device. Cookies usually contain a so-called cookieID, a unique identification feature by which the user's browser can be identified.
Purposes of data processing:
Legal basis of data processing:
The legal basis for the processing of data by means of cookies is Art. 6(1)(f) GDPR.
Fundamental to the duration of storage and control options of the user:
Comprehensive information on how this can be done on a variety of browsers can be found on the following Internet pages:
These platforms allow users to make advertising settings for all registered companies. There you will also find information on how to delete cookies from your own computer and general information about cookies.
The transmission of flash cookies cannot be prevented by the browser settings, but by changing the settings of the flash player. You can find more information about this on the macromedia website.
For information on how to change these settings on the browser of a mobile phone, please refer to the operating instructions of the mobile phone in question.
If you deactivate cookies for the KIND web pages, you may no longer be able to use all functions of the web pages.
Detailed information on individual providers:
Below is a list of providers who are authorised to set cookies on our websites, including information on the possibly differing duration of storage and control options of the users:
Google Universal Analytics
The KIND websites use Google Universal Analytics, a web analysis service of Google Inc. (1600 Amphitheatre Parkway Mountain View, CA 94043, USA). Google Universal Analytics sets cookies on the user's end device, which enable the KIND website to be analysed and data, sessions and interactions across multiple devices to be assigned to a pseudonymous user ID and thus to evaluate the activities of a user across devices. On behalf of KIND, Google will use this information for the purpose of evaluating the use of the website, compiling reports on website activity and providing other services relating to website activity and internet usage for KIND.
We have extended Universal Analytics with the code "get._anonymizeIP();". This code causes Google to shorten your IP address and enables an anonymised evaluation. The information generated by the cookie is usually transferred to a Google server in the USA and stored there. IP addresses are shortened within the EU or the European Economic Area. Only in exceptional cases is the full IP address transferred to a Google server in the USA and shortened there. The IP address transmitted by your browser within the framework of Google Analytics is not merged with other data from Google.
You can prevent the storage of Universal Analytics cookies by adjusting your browser settings accordingly. This may restrict the functionality of the KIND websites. You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) to Google and the processing of this data by Google by downloading and installing the browser add-on available at the following link https://tools.google.com/dlpage/gaoptout. To prevent Universal Analytics collection across devices, you must opt-out on all systems in use.
Other Google advertising features implemented
In addition to the standard version of Google Analytics, we use the advertising feature Google Analytics reports on performance by demographic characteristics and interests. Google sets so-called double-click cookies on the user's browser for this purpose. These collect data on which third-party websites in the Google Display Network users have visited and which advertisements they have clicked on. With the help of these cookies, certain characteristics (e.g. age, gender, interests) are assigned to the users of KIND's websites. Users are not personally identified by KIND through these reports.
We use this information to better address our target groups.
You can prevent tracking by Google Analytics as described above. Further information can be found in the notes on data usage by Google when using websites of Google partners (https://policies.google.com/technologies/partner-sites?hl=en).
Google Tag Manager
The KIND websites use the Google Tag Manager. This service allows website tags (small code elements on our websites, which among other things serve to measure visitor numbers and behaviour and to record the impact of online advertising and to test and optimise our website) to be managed via an interface. The Google Tag Manager only implements tags. This means that no cookies are used and no personal data is collected. The Google Tag Manager triggers other tags, which in turn may collect data. However, the Google Tag Manager does not access this data.
Google Adwords Conversion Tracking
For the detection of user behaviour we use a so-called Adwords conversion pixel. Conversion tracking is a free tool that allows us to record what happens after a user clicks on our ad. This could be, for example, the purchase of a product, registration for a newsletter, a call to a company or the download of an app. It is possible that the IP address is transferred to the respective service. You can find more detailed information here: https://support.google.com/adwords/answer/1722022?hl=en&ref_topic=3119146
KIND uses the product Website Custom Audiences from Facebook Inc, 1601 S. California Ave, Palo Alto, CA 94304, USA ("Facebook") as a tracking tool.
This involves integrating a pixel on the website, which recognises return visitors and creates a usage profile. The pixel is used to generate a checksum (hash value) from the user's usage data, which is then transmitted to Facebook for analysis and marketing purposes.
KIND uses this information to place target-group-specific advertising on Facebook pages. If you wish to object to the use of Facebook Website Custom Audiences, you can do so at https://www.facebook.com/ads/website_custom_audiences/.
Facebook Conversion Pixel
We use so-called "visitor action pixels" to recognize your user behavior. Conversion measurement allows us to track across devices (including mobile phones, tablets and desktop computers) what people do after they see our Facebook Ads. By creating a Facebook pixel and adding it to our pages where conversions are made (e.g., the Purchase Confirmation page), we can determine which people are making conversions based on our Facebook Ads. The pixel is used to track the actions that people take after clicking on our ads. It allows us to determine on which device our customers saw the ad and on which devices they ultimately performed the conversion. If you do not wish to participate in the tracking process, you can also refuse the necessary setting of a cookie - for example, by changing your browser settings to generally disable the automatic setting of cookies.
Further information about the purpose and scope of data collection and the further processing and use of data by Facebook, as well as the settings options available to users to protect their privacy, can be found in Facebook's data protection guidelines, which can be found at https://www.facebook.com/ads/website_custom_audiences/ and https://www.facebook.com/privacy/explanation, among other places.
Microsoft Application Insights
On our Internet pages and for our Internet services we use Application Insights, a web analytics service provided by Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA ("Microsoft").
The following data is also collected:
Browser + Version
Approximate location of the user
IP address (shortened)
Date and time of the visit
We have the possibility to evaluate this data by means of various reports. This data is anonymous statistical data. It is not possible to establish a personal reference on the basis of this data. The evaluations all serve to correct errors and optimise the website and the application.
You can find further information from Microsoft on the subject of data protection and Azure at: http://azure.microsoft.com/de-de/support/trust-center/privacy/
c. Linking on social media platforms (Facebook, etc.)
No social plugins are used on the KIND websites. The logos of social media providers (Facebook, Twitter, etc.) deposited on our websites are only linked to the websites of these providers.
For the purpose of website analysis, technologies provided by Hotjar Ltd, Level 2, St Julians Business Centre, 3, Elia Zammit Street, St Julians STJ 3155, Malta ("Hotjar") are used to automatically collect and store data (IP address, time of visit, device and browser information, and information about your use of our website), which is used to create usage profiles using pseudonyms. Cookies may be used for this purpose. The pseudonymized usage profiles are not merged with personal data about the bearer of the pseudonym without a separate, explicit consent to be given. Hotjar acts on our behalf.
3. Data processing during user interaction
Data collected and purposes of processing
KIND processes the personal data of users when they interact with KIND via the options described below. The processed data and the purpose of the data processing depend on the specific interaction and the information below.
Legal basis of the data processing
The legal basis for the processing of the data is the consent required by Art. 6(1)(a) GDPR.
Duration of storage
We may retain your personal data for as long as it is necessary to fulfil the purpose for which it was collected, or as required or permitted by applicable laws.
We will cease to retain your personal data, or remove the means by which the data can be associated with you, as soon as it is reasonable to assume that such retention no longer serves the purpose for which the personal data was collected, and is no longer necessary for legal or business purposes.
Contact by telephone
Users can give their consent to be contacted by telephone at various points on this website. They are obliged to ensure that the telephone number provided is attributable to them as owner or holder.
Transfer of data to third parties
Data will not be passed on to third parties that are not service providers of KIND within the scope of order processing. Personal data is passed on to website providers and cloud service providers within the scope of order processing.
KIND will only process personal data where we have a legal basis for doing so. We may collect and process your data on one or more of several legal bases:
Your consent, whereby we have obtained your prior expressed consent.
It is a contractual necessary in connection with any contract between KIND and you.
To manage, operate or promote our business.
In compliance with a legal obligation that we are subject to.
KIND will review the personal data we hold on a regular basis to ensure it is being lawfully processed and it is accurate and relevant.
Revocation of consent
You can revoke your consent to the collection and further use of your personal data given within the scope of the following contact options at any time without stating reasons and with effect for the future by making a declaration to
Ian Ng (data protection officer)
KIND Hearing Pte Ltd
302 Orchard Road, #06-02 Tong Building
Fon: (+65) 6339 5166
Fax: (+65) 6235 1695
A revocation does not affect the legality of previous data processing.
Individual contact details:
KIND processes the personal data provided by users at the following locations and for the following purposes:
Make an appointment
The following personal data is collected for an online appointment: Salutation, first name, last name, telephone number, postcode, request desired date (weekday and period of the day), text field "Your message" (optional) and e-mail address. The data will be processed for the purpose of making an appointment. The e-mail address is used by KIND to send the inquirer confirmation of receipt of his appointment request and confirmation of the agreed appointment as well as for another reminder e-mail immediately before the appointment. KIND contacts the enquirer via the telephone number provided and arranges a specific appointment with him/her. In a further telephone contact after the agreed appointment KIND will inquire about the satisfaction of the inquirer.
General contact requests
Users can also ask KIND general contact questions that are not covered by the points described above. For such contact requests, the user's title, first name, last name, telephone number and e-mail address as well as "Add a note to your request" (free text field) are requested.
The above-mentioned data is collected for the purpose of processing the user's request.
- 4. Your rights of access
You have the right to request information at any time on the personal details stored about yourself, including origin and recipients of your data as well as the purpose of data processing. Please send your enquiry by post or by e-mail to our addresses shown below.
This data privacy statement only applies to content found on our servers and does not include web pages linked to our site.